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Kirel.ai
Own Product · Sales & marketing

A Sales Agent That Finds Leads on Its Own.

An AI sales agent that turns a plain description, like “boutique cafes in Kochi with no online ordering”, into a clean list of business leads.

Key numbers

  • 1 line

    of plain English to describe who to target

  • Up to 8

    search queries planned for each target

  • Blocked

    personal social profiles, excluded at the search step

  • 2 checks

    for duplicates before any lead is saved

The challenge

What was getting in the way

Finding prospects by hand means searching directories and websites, copying details into sheets and checking for duplicates. We wanted that groundwork done automatically, without collecting anyone's personal profile.

What we built

An outbound AI sales agent we built for our own sales outreach. You describe the kind of business you want to reach, and it searches the public web and saves the leads a sales rep would call.

How it works

  • Plans the search. It turns the description into targeted queries aimed at business directories and company websites.
  • Searches the public web. Personal social profiles are excluded at the search itself, not left to the AI’s judgement.
  • Keeps only real businesses. Each result is checked for relevance, and only details actually on the page are used. It never invents a name, contact or link.
  • Removes duplicates. Leads are matched by website, then by business name and location, before anything is saved.

Every run reports what it found, what it kept and why it dropped the rest.

What’s next

Lead discovery is built and working. Drafting outreach, scoring leads and syncing to a CRM are planned as later phases of the same system.

Project facts

Type
Own Product
Industry
Sales & marketing
Tools
FastAPI, LangGraph, OpenRouter, Tavily, PostgreSQL
Services used

How we delivered it

Your workflow could be next

Have a Problem Worth Solving?

Tell us what your team keeps doing manually. We’ll help identify what can be improved and how to validate the results before a wider rollout.